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Multi-building owner

A new revenue line in every building, and one dashboard to run them all.

A residential owner with more than ten buildings wanted two things: more income from its buildings, and a modern way to reach residents across the whole portfolio. Emplace delivered both, and the owner is now adding screens to more of its buildings.

Emplace screen in a residential building lobby
The situation

Two goals, one portfolio

For the owner, every building's lobby was space that cost money to maintain and earned nothing. For the property management company, communication across more than ten buildings meant printing notices, sending them to each site and hoping they went up on time. Nothing was consistent, and there was no way to reach every building at once.

What changed

One dashboard, every lobby

The owner invested in screens for its lobbies, and Emplace handled the installation. The screens are the building's asset, and the property management team now runs communication for the entire portfolio from one dashboard.

  • Portfolio-wide control: publish to one building, a group of buildings or the whole portfolio.
  • Modern resident communication: paper notices replaced with clean, consistent screens in every lobby.
  • Automatic expiry: notices come down on schedule.
  • Building content first: resident notices always take priority over paid content.
  • Revenue on every screen: Emplace sources and vets advertisers, and the owner earns a revenue share from every building.
The results

Revenue and control, across the portfolio

New revenue linePer buildingAd revenue that strengthens each building's NOI, paid quarterly.
One teamEvery buildingThe property manager controls every screen in the portfolio from one place.
ModernizedEvery lobbyDigital communication in every lobby instead of cork boards and tape.
Next storyNearly 3,000 notices. Nine buildings. One dashboard. →
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